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Affinity Markets
CHANNELS PRODUCTS SUCCESS STORIES SOLUTIONS ABOUT US
Going Beyond Business as Usual
 
SOLUTIONS

Offering flexible, revenue generating programs that integrate seamlessly within client Websites and call centers.

Easy to Integrate
Easy to Expand
Easy to Manage

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SPOTLIGHT
Start Generating NEW Revenue!
Affinity Markets, the direct response marketing group of Transamerica Life & Protection (Transamerica L&P) is the choice of over 50 leading brands, including 17 of the top U.S. bank card companies and has long-term relationships with several major retailers. With over nearly 17 million policies serviced worldwide, Transamerica L&P through our insurance carriers have become one of the leading direct response marketers of life and supplemental health insurance products and fee-based programs in the U.S.. Our programs provide significant incremental income to clients with limited or no resource commitment.
 
Transamerica L&P insurance carriers have a successful track record of developing, marketing and administering membership programs and specialty insurance products that provide value-added benefits and services to our clients' customers. Transamerica L&P offers turn-key solutions in the areas of:
Point of Sales Marketing

Permission Based Marketing
PRODUCTS & MARKETING PROGRAMS
Continuity Service Programs*
Providing Savings

Savings2Go
LeisurePlus
MotorPlus
PlanPlus
BackPorch
Everyday Bargains
Insurance Products**
Providing Protection

Accidental Death
Accident Hospital
Indemnity Plan
Graded Benefit Life
Term Life
Whole Life
Critical Illness
 
SUCCESS STORIES
Transamerica Life & Protection is the partner of choice for more than 50 leading brands
Integrated Insurance Program

Results: Programs have met each financial hurdle to date. New products are now being introduced or tested once a quarter. Learn more

Private Label
Credit Card Program

Results: Programs have generated significant and sustainable bottom line revenue streams for our clients. Learn more

Custom Membership Program For
Online Marketer

Results: Current programs generate high seven figure income with virtually no customer noise. Learn more

Multi-Channel
Direct Marketer

Results: At launch the custom club yielded 100% increase over double-digit conversion of the generic program with no negative impact on back-end performance. Learn more

* Administered by Stonebridge Benefit Services
** Underwritten by Stonebridge Casualty Insurance Company, Stonebridge Life Insurance Company, Transamerica Life Insurance Company, and Monumental Life Insurance Company