Custom Membership Program For Online Marketer

An online marketing company’s goal is to increase the bottom line revenue of their Internet division. Some of the challenges are to create a program that must be in line with their core business; customer experience should meet current corporate standards and customer noise should be below 0.1%. At Transamerica Life & Protection our strategy is to monetize Website traffic by introducing a customized membership program via a post transaction up-sell.

Results: Current programs can generate substantial income with virtually no customer noise.